Playbill Advertising

Make our playbill book an integral part of your marketing strategy.

Don’t miss out on gaining valuable business exposure to hundreds of thousands of patrons coming to Proctors!

Approximate distribution is 275,000+ playbills per season

  • Patrons visit Proctors from over 14 counties including Albany, Schenectady, Rensselaer, Fulton-Montgomery, and Saratoga
  • Median household income for Proctor’s patrons is $79,000+
  • One fee takes your message through one FULL season
  • New playbill advertisers receive 10% off standard ad rate for the first season
  • Flexible payment plans options are available*

Proctors Playbill Advantages further enhance the value of your ad!
Depending on your level of advertising, you may receive access to VIP seating, special ticket discounts, movie passes and much more!

Contact: Francesca Mancino, Corporate Advertising Manager (518) 382-3884 x135 or
*last payment in billing schedule must be received by December 1

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